Learn to speak Millennial, Gen X, and iGen

Are you resonating with your audience? Do you worry that your PTA isn’t reaching all the children? With your parent and membership body being made up of 3-5 generations, a one-sized fits all communication strategy is no longer effective. This episode features tips on how to speak to each generation with special guest, Dillon Kalkhurst, a known speaker and author on communicating to multiple generations.

About Our Guests

Guest Bio: Dillon, a Gen X-Boomer “Cusper” consults with Fortune 500 companies, school districts, PTAs, and national nonprofit organizations to help them engage their multi-generational employees, parents, volunteers, and customers.  Dillon is an

Intergenerational Engagement Maven and author of the book, GENERATION EVERYONE! A Guide to Generational Harmony at Work, School, and Home. He founded The Center for Intergenerational Engagement to support the findings in his book.

Prior to completing his book, he enjoyed an educational marketing and strategic partnerships career where he served as executive director of strategic partnerships and community development at Scholastic. While at Scholastic, Dillon created company-wide strategies to help the 100-year-old children’s publisher engage their 1.6 million Millennial parent volunteers and 60 million Gen Z customers. Dillon is currently the Vice President of Strategic Partnerships for MemberHub where he develops relationships that help PTAs, PTOs, and Parent Booster Clubs maximize parent communications, increase family engagement, and raise passive fundraising income through social impact partnerships.

In addition to writing and speaking, Dillon is also a professional photographer, video storyteller,  and teen mental health advocate. He lives in Ormond Beach, Florida with his wife Linda, son and future special-ed teacher, Jordan and the family pet “Frank the Beach Pug.”

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

Giving Thanks to Our Teachers: Ways to Support Teacher Well Being

In celebration of the school breaks, giving thanks, and giving back, we wanted to drop this special episode about investing in our teacher. We hope that people will take the downtime to invest in themselves and the education community around them.

About our guest:

Rebecca Arnold is the CEO of Root Coaching & Consulting, LLC  Rebecca is a certified, professional coach, speaker, and writer. She supports her clients to transform into their most powerful and purposeful selves, to amplify their impact in the world, and to thrive personally and professionally. She works with organizations, including school systems, law firms, and tech, that are committed to supporting their people. Her clients are leaders that hail from the domains of health, education, law, social justice, mental health, and entrepreneurship. Her professional experience spans policy, government, law, non-profit organizations, and the education sector. She holds a JD from Northeastern University, a BA from Brown University, and is a certified, professional Co-Active© coach. She is the mom of two children and lives in the Northeast.

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

Fundraising to Support Your PTA Mission

Being a PTA leader and being a Mayor are more similar than you think! PTA and PTO missions revolve around building a community, engaging that community, and advocating for members of that community. Join us in this episode as we discuss how to create a PTA or PTO community at your school that supports the PTA mission and how to create events to further that mission.

Guest Name: Alecia Whitaker Pace

Guest Bio: 

Alecia Whitaker is the young adult author of the award winning Wildflower trilogy (Wildflower, The Road to You, and The Way Back Home) as well as the bestselling novel, The Queen of Kentucky, which was optioned for film. She grew up on a tobacco and cattle farm in a small Kentucky town and moved to NYC in 2004. She has a BFA in acting and has appeared on talk shows such as The Ellen DeGeneres Show, Martha, and The Big Idea with Donny Deutsch, as well as Deal or No Deal. Whitaker also hosted a parenting advice YouTube show called The Baby Book, has been in numerous commercials, and was chosen to narrate two of her novels for audio publication by her publisher. You can find more information at http://www.aleciawhitaker.com/

Since becoming a mother in 2010, Whitaker has been doing market research on her four bright and rambunctious kiddos who prefer going through life dressed in nothing but superhero undies. When she’s not running PTA fundraisers, changing diapers or tripping over Legos, she is working on two screenplays and an early chapter book series.

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

How To Run a Holiday Cookbook Fundraiser

Hot spiced cider, sugar cookies and pumpkin pie...hungry yet? How do you pull together these recipes + more to create your school cookbook fundraiser? PTAs have been using holiday cookbook fundraisers for decades but did you know there is software that makes them super easy to pull together. Join us for this episode that will take you step-by-step through how to gather recipes, put together a great looking cookbook, and how to sell that cookbook. You might even get some great recipe ideas for your own holiday cooking.

About our guest:

Christina Gibson is a wife, mother, creative and centered on community.

Christina was raised in Mobile, Alabama. She grew up in a house centered on community. Her loving parents instilled in her that helping those around you is a life-long principle that will always reward you. After starting her education at the University of South Alabama in Mobile, Christina transferred to and completed her studies at Oglethorpe University in Atlanta, GA, where she continues to reside with her husband and newly welcomed daughter.

After serving her community by working with organizations such as the Mobile International Festival and the International Rescue Committee, Christina was drawn to CreateMyCookbook where she is now the Director of Operations, managing the activities that ensure its customers are able to preserve their family recipes and memories.

She believes that food is love and that family and community are best served around a good meal. Christina loves working with a community that allows individuals, communities, and organizations to easily create a bookstore quality cookbook worthy of any kitchen, full of recipes to be shared.

For more information on how to run your fundraiser with Create My Cookbook, visit https://createmycookbook.com/fundraisers#/  

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

Tips for Hosting a Trivia Night School Fundraiser

Is this a good or bad trivia night question: how many Division I college football teams does California have? And how do you use good trivia questions to make money for your school? Join us for a discussion with Matt Hammond, owner of Hambone’s Trivia, to answer these questions and more. We’ll talk about what makes a good trivia night, how to interview potential trivia night providers, and most importantly, how to maximize the money you raise for your school with your trivia night. 

As a bonus, listeners of the Multipurpose Room can earn a discount on trivia night by using a promo code that we share in this episode.

About our guest:

Starting in 2007, Matt Hammond “Hambone”, a former attorney, began writing custom trivia for his friends. He now pursues his passion for interesting things full time as the creator and owner of Hambone’s. Like Dolly, he tumbles outta bed and pours himself a cup of ambition every day to bring unique, custom-crafted experiences to your friends, businesses, and communities. You can find more information about Matt and his company at https://www.hambonestrivia.com/

Creative Event Ideas for Your Next School Fundraiser

What do Zombies, pastry chefs, and dancing under the stars have in common? Not, we are not talking about a Halloween party - we are talking about putting the FUN in Fundraising. Schools of all kinds are always trying to raise money to enhance the student and family experience. Coming up with creative ideas, especially in today’s world where you can’t do what you were doing before is a challenge. Our guest, Ryann Galloway Tacha, has some very creative event ideas and fundraising tips that will take your school’s events to the next level.

About our guest:

Ryann Galloway Tacha is an experienced nonprofit professional. She began her career at her alma mater, The Lawrenceville School and built her skills at The Allen Stevenson School in New York City and the New Jersey Performing Arts Center (NJPAC) in Newark, NJ. Currently she is Director of Advancement at The Barstow School in Kansas City, Missouri. The scope of her work is broad including overseeing fundraising for the school's main campus, event planning, and managing the alumni relations program. In her free time, she serves on the Executive Board of The Lawrence Arts Center and serves as president of the Kansas City/St. Louis Lawrenceville Alumni Club. Ryann lives in Lawrence, Kansas with her husband, John and her short-haired retriever, Cleo.

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

Building Your PTA Membership: Energize Your Fall Drive

What is a PTA without its members? Whether you’re 3 or 30 members away from your fall goal, investing in your PTA membership drive can pay dividends. This episode will share tips we have gathered from other PTA leaders on how to structure your PTA to achieve your membership goals and some tried & effective ideas to get you the most members. 

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.

Best Practices for Managing Your School or PTA Social Media Account

Ever wonder how to cut through the noise on social media? We will talk about how schools, PTAs and PTOs can connect with their audience, create engaging content, and effectively manage their social media accounts. We will be joined by social media veteran, Matthew Desilet, and it may surprise you to hear who he suggests should run your social media accounts.

About our guest, Matthew Desilet, Marketing Director, SquadLocker

Matt Desilet is Marketing Director at SquadLocker, a company that provides online tools for teams, organizations, and schools to manage custom apparel and equipment purchasing. After his first childhood nickname “Dez” stuck, he never went back. Matt is a growth and engagement strategist experienced in creating digital marketing campaigns, launching new products, and enabling sales + success teams. He is an experienced contributor, manager, and leader on agile marketing teams. Matt likes to focus on delivering data-driven results in a human-centered way. His first startup experience came in the form of gigging and recording with his band full-time. Having a seat on the startup rocket ship gives Matt the same vibe as watching his music take off and get into the hands of thousands of people. To slow things down, he enjoys building and tinkering with guitars at home. A proud Rochestarian, Matt supports the Buffalo Bills, Wegmans, and proper Buffalo chicken wings. Bleu cheese only, Ranch need-not apply. 

What the # is FERPA & What Do I Need to Know?

With millions more students relying on online tools for virtual education, we need to be extra diligent in maintaining students’ data privacy. As a PTA or PTO leader, you play a large role. Did you know that even the title of the photos the PTA posts on FB could be subject to data privacy laws? We’ll talk about this, and a brief overview on what  PTA and PTO leaders need to know about the Family Educational Rights and Privacy Act (FERPA) on this episode.

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker

Where to Start with Social Media for Your School, PTA or PTO

Social media is a powerful tool but it can be overwhelming trying to figure out where your school or school group should start. Should you manage accounts on all major tools or just one? If just one, which one? And how do you get your community to engage? We’ll answer these, and other questions, in this social media 101 episode.

This show is brought to you by K-12 Clothing. K-12 Clothing is a PTA-Dad created business focused on providing high-quality school apparel while increasing access to educational resources through fundraising in schools. Learn more at k12clothing.com

This show is made possible by support from SquadLocker.